
CRM • MARKETING AUTOMATION • LIFECYCLE
CRM Strategy
for Digital
Businesses
Helping digital businesses improve retention, engagement and customer lifecycle performance through data-driven CRM strategies and automation.
WHAT I DO
CRM & Automation Solutions
End-to-end CRM and lifecycle marketing strategies.
CRM Strategy
Customer lifecycle design, segmentation, onboarding, retention and reactivation strategies.
Marketing Automation
Automated email, push and onsite campaigns focused on improving engagement and conversion.
Analytics & Reporting
KPI monitoring, campaign analysis and performance reporting for data-driven decisions.
Retention & Engagement
Optimization of user journeys and communication strategies to maximize customer value.
THE CRM GROWTH FRAMEWORK
From customer data to sustainable growth.
A structured five-phase approach to understand your customers, build meaningful customer journeys and create scalable CRM strategies that drive measurable results.
DISCOVER
Understand the business, customers, goals, KPIs, tools, data and existing processes before defining any solutions.
Deliverable
CRM Discovery Report
DIAGNOSE
Identify gaps, bottlenecks, opportunities and quick wins across the existing CRM setup.
Deliverable
CRM Audit
DESIGN
Build the CRM strategy around lifecycle, customer journeys, segmentation, automation, communication and measurement.
Deliverable
CRM Strategy Roadmap
ACTIVATE
Turn strategy into execution through campaigns, journeys, automation and communication across relevant channels.
Deliverable
CRM Live
OPTIMIZE
Measure performance, test new ideas and continuously improve the customer lifecycle and CRM results.
Deliverable
Monthly Growth Report
CRM is never finished.
The data tells us what to do next.
EXPERIENCE
CRM experience across multiple
international markets
20+
Websites managed
100k+
Subscribers
15
International countries